Sonicare

5000 Year Journey

Agency:

Ogilvy, New York
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5000 Years
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Despite adopting new technology at a rapid rate, the majority of people haven’t held their oral healthcare to the same standard. To illustrate this dilemma, BNS director Jonathan Notaro and the BNS NY team created a vivid story of one man’s journey through 5000 years of manual toothbrushing technology.