First, our friends at Google asked us to bring some holiday cheer to the Google Web Store. Our designs were so well received that we adapted them for Google’s Social Media Channels. And then for the 280’ LED wall at the New World Trade Center in New York. And finally, the designs were brought to life as an interactive installation at the Google Pop-Up in NYC on 5th Avenue. The social campaign netted 3.7 million views across Google’s social accounts, proving once again that when you have a good idea, things tend to snowball.