Let the music envelop your home with this spot that really grows on you.

If you make cutting-edge wireless audio systems, how do you translate the core appeal of your product -- awesome sound -- into visual form for a TV campaign? If you're Sonos, you work with 72andSunny and Nico Casavecchia to create a series of mesmerizing 15-second spots that show how "music can transform your home" via stellar animation.