Starbucks asked BNS to help introduce their Tripleshot Energy Drink in a way that would differentiate the canned product as the elevated choice in a retail line-up among what the company considered a plethora of “low brow” energy drink options.
We created a spot celebrating all the passions that come to life when we have just a little extra kick to help chase our dreams. Music and dance elevate the narrative and claim a style that feels entirely unique to the Starbucks Tripleshot brand.
Credits
ClientStarbucks
DirectorNico Casavecchia
CinematographerNeil Shapiro
Art DirectorSebastien Camden
DesignersEmeric TrahandMercedes AffleckYoon LeeEmily FriedmanAndy KimJun Yang
Animation DirectorGerald Mark Soto
AnimatorsSeong Yeop SimJeremie CarreonMatthew Stone