Capabilities
We collaborated with the Google Workspace team to create a campaign introducing people to the new Google Meet. With the integration of Google Duo into Google Meet, we aimed to highlight all the features of the new Meet. To achieve our goal, we devised a simple yet clever messaging platform that not only sounds good but also demonstrates the various ways people can use the new Google Meet.
The campaign utilizes wordplay to showcase the new features and benefits of Google Meet. This language approach enables more tactical and creative solutions. We overlayed UI to give context and create films that could resonate without voice-over.
Credits
ClientGoogle
- Director & Creative DirectorChloë Greene
- CinematographerMika Altskan
- CopywriterDave Muhlenfeld
- DesignerAna AndreevaCathy Xiao
- AnimatorsFederico Saenz
- StoryboardsRyan BeckwithBradley Lacke
- CG/ VFX SupervisorBlake Huber
- CompositorsBrian YuLior Weiss
- EditorsFred FouquetAndrew Polich
- ColoristKath Raisch, Company 3
- Audio MixerZelig Sound
- Chief Creative OfficerJonathan Notaro
- Managing PartnerDevin Brook
- Executive ProducerGarrett Braren
- Head of ProductionTita Poe
- ProducerTheresa LeeIllana CohnKurt Kim
- Line ProducerRobin Spears
- Production CoordinatorSam Brockschmidt
